Advertising in Ajir Asom Newspaper
Ajir Asom, established in 1987, stands as a prominent daily newspaper published in the Assamese language. It is an integral part of The Sentinel, one of the largest media groups in North-East India. With a robust circulation exceeding 150,000 newspapers daily, The Sentinel group holds a significant position as the region's largest newspaper conglomerate. Apart from Ajir Asom, The Sentinel group publishes The Sentinel in English and Sentinel Hindi, catering to diverse linguistic preferences across the region.
The newspaper group's commitment extends beyond linguistic diversity to geographical coverage, encompassing Assam, Meghalaya, Arunachal Pradesh, Tripura, Manipur, Mizoram, Nagaland, and Sikkim. This extensive reach allows Ajir Asom and its counterparts to deliver hyperlocal news content, ensuring comprehensive coverage of regional affairs and community interests.
Ajir Asom and The Sentinel group thus play a pivotal role in informing and engaging readers across North-East India, reflecting their enduring commitment to journalistic excellence and regional relevance.
Table of contents
- Advertising in Ajir Asom Newspaper
- Benefits of Advertising in Ajir Asom Newspaper
- Importance of Advertising in Ajir Asom Newspaper
- Ad Formats for Advertising in Ajir Asom Newspaper
- Factors Affecting the Cost of Advertising in Ajir Asom Newspaper
- Best Practices for Advertising in Ajir Asom Newspaper
- Guide to Creating Effective Advertising in Ajir Asom Newspaper
- Why Choose Ginger Media Group for Advertising in Ajir Asom Newspaper?
Benefits of Advertising in Ajir Asom Newspaper
Advertising in Ajir Asom, a widely read Assamese daily under The Sentinel group, offers numerous benefits for businesses aiming to connect with the vibrant demographic of Assam.
Large Reach
Ajir Asom boasts a substantial readership across Assam, making it an ideal platform for businesses looking to maximize their exposure within the state. With a daily circulation exceeding 150,000 newspapers, the newspaper ensures that your message reaches a diverse audience spanning urban centers to rural communities.
This broad reach is particularly advantageous for businesses aiming to establish a strong presence or launch new products in Assam. By strategically placing your advertisements in Ajir Asom, you can effectively amplify your brand's visibility and expand your market influence across the region.
Targeted Audience
One of the key advantages of advertising in Ajir Asom lies in its ability to target specific demographics within the Assamese community. The newspaper offers segmented advertising options that allow businesses to place their ads in relevant sections catering to distinct reader interests.
Whether targeting urban professionals, rural residents, or niche consumer segments, Ajir Asom provides tailored advertising solutions that ensure your message resonates with the right audience. This targeted approach not only enhances the effectiveness of your advertising campaigns but also optimizes your marketing expenditures by focusing resources on reaching potential customers most likely to respond positively to your offerings.
Brand Credibility
Advertising in Ajir Asom can significantly enhance your brand's credibility and reputation among the Assamese audience. As a trusted source of news and information for decades, Ajir Asom enjoys a loyal readership who values the newspaper's reliability and authenticity.
By associating your brand with Ajir Asom through advertisements, you leverage the newspaper's established credibility to strengthen consumer trust and confidence in your products or services. This association not only enhances brand perception but also instills a sense of reliability and legitimacy, ultimately influencing consumer purchasing decisions positively.
Cost-Effectiveness
In comparison to other advertising mediums, newspaper advertising in Ajir Asom offers a cost-effective way to reach a large and diverse audience in Assam. The newspaper's competitive advertising rates combined with its extensive circulation ensure that your marketing budget achieves maximum impact.
Whether you are promoting local events, announcing special offers, or launching new products, Ajir Asom provides a cost-efficient platform to broadcast your message across the state. This cost-effectiveness makes newspaper advertising an attractive option for businesses seeking to achieve broad market coverage without compromising on advertising effectiveness or budget constraints.
Local Connect
Print advertisements in Ajir Asom facilitate a deeper connection with the local population in Assam compared to digital advertising platforms. While digital ads may offer a broader reach, print ads in Ajir Asom enable businesses to engage with readers on a more personal and community-oriented level.
This local connection is particularly valuable for businesses looking to build strong relationships within the Assamese community, foster brand loyalty, and demonstrate commitment to local values and interests. By leveraging the unique advantages of print media, Ajir Asom allows businesses to cultivate a meaningful presence in Assam, enhancing brand engagement and long-term customer relationships.

Importance of Advertising in Ajir Asom Newspaper
Advertising in Ajir Asom holds significant importance for businesses aiming to connect deeply with the vibrant cultural fabric of Assam.
Assamese Language
Ajir Asom's publication in Assamese serves as a crucial medium for businesses to directly engage with the local population of Assam. As the primary language of the state, Assamese holds immense cultural and linguistic significance, enabling businesses to communicate their messages in a manner that resonates authentically with Assamese readers.
This direct connection in their preferred language fosters a deeper level of understanding and engagement, enhancing the effectiveness of advertising campaigns by aligning with the cultural nuances and preferences of the local community.
Established Reputation
With a long-standing presence in Assam, Ajir Asom enjoys a well-established reputation as a trusted source of information among its readership. Over the years, the newspaper has earned credibility and reliability, becoming a staple in households and institutions across the state.
Advertising in Ajir Asom allows businesses to leverage this established reputation to enhance their brand image. By associating with a respected media platform like Ajir Asom, businesses can bolster their credibility, gain consumer trust, and position themselves as reputable entities within the Assamese market.
Complements Digital Marketing
In the age of digitalization, newspaper advertising in Ajir Asom complements digital marketing strategies by providing a tangible and credible touchpoint with the audience in Assam. While digital platforms offer broad reach and interactivity, print advertisements in Ajir Asom serve to reinforce digital campaigns by driving traffic to online assets such as websites, social media pages, or digital promotions targeted specifically towards the Assamese audience.
This integrated approach ensures comprehensive coverage and engagement across both traditional and digital media channels, maximizing the effectiveness of marketing efforts and optimizing overall campaign performance.
Reaches Diverse Assamese Audience
Ajir Asom reaches a diverse audience within Assam, catering to individuals with varied interests, demographics, and geographic locations across the state. From urban centers to rural communities, the newspaper's widespread circulation ensures that advertisements resonate with a broad spectrum of potential customers.
This diversity enables businesses to tailor their messaging and promotions accordingly, effectively reaching different consumer segments and expanding their market penetration within Assam. By tapping into this diverse audience base, businesses can achieve broader brand visibility and stimulate interest among a wide range of prospective customers.
Increases Brand Awareness in Assam
Advertising in Ajir Asom plays a pivotal role in increasing brand awareness and recognition specifically within the Assamese market. By consistently featuring in a prominent Assamese newspaper, businesses can enhance their visibility among local consumers, thereby strengthening brand recall and familiarity.
This heightened awareness not only contributes to brand visibility but also facilitates brand recall during consumer decision-making processes. Whether introducing new products, promoting special offers, or reinforcing brand messages, Ajir Asom provides a strategic platform to elevate the brand presence and foster a lasting impression among the Assamese audience.

Ad Formats for Advertising in Ajir Asom Newspaper
Ajir Asom offers a variety of advertising formats tailored to meet diverse marketing objectives and effectively engage with the Assamese audience.
From classified ads to sponsorships and public notices, each format serves unique purposes, enabling businesses to maximize their visibility and impact within Assam.
Classified Ads
Classified ads in Ajir Asom are concise, text-based advertisements typically used for job postings, product sales, or service offerings. These ads are cost-effective and straightforward, making them ideal for businesses looking to reach a targeted audience within specific categories or segments of the Assamese community.
Classified ads in Ajir Asom allow businesses to effectively communicate key details such as job vacancies, property listings, or special promotions directly to readers interested in relevant offerings. By leveraging the newspaper's extensive reach and classified section, businesses can attract potential customers or applicants efficiently, thereby enhancing their recruitment efforts, sales initiatives, or service promotions in Assam.
Display Ads
Display ads in Ajir Asom offer businesses the opportunity to create visually appealing advertisements with a combination of graphics, images, and text. Unlike classified ads, display ads provide ample space for creative messaging and branding, allowing businesses to capture the attention of the Assamese audience with compelling visuals and impactful content.
Whether promoting new products, announcing upcoming events, or building brand awareness, display ads in Ajir Asom enable businesses to showcase their offerings in a visually engaging manner that resonates effectively with readers. This format not only enhances brand visibility but also reinforces brand identity and messaging among the diverse readership of Ajir Asom, ensuring maximum impact and consumer engagement.
Inserts
Inserts in Ajir Asom refer to flyers, leaflets, or pamphlets distributed within the newspaper, offering businesses a tangible and targeted advertising medium to reach Assamese customers. These inserts are particularly effective for product promotions, special offers, or seasonal campaigns that require detailed information or visuals to capture reader interest. By including inserts in Ajir Asom, businesses can leverage the newspaper's wide circulation and geographic coverage to distribute promotional materials directly to households and businesses across Assam.
This direct approach not only enhances brand visibility but also facilitates direct consumer engagement, driving interest and generating immediate responses from the Assamese audience. Inserts in Ajir Asom thus serve as a strategic advertising tool for businesses aiming to maximize exposure, promote products effectively, and stimulate consumer interest within the local market.
Sponsorships
Sponsorships in Ajir Asom allow businesses to associate their brand with specific sections or events featured in the newspaper, thereby enhancing brand visibility and affinity among the Assamese community. By sponsoring relevant editorial content, special supplements, or community initiatives, businesses can strengthen their brand presence and resonate with readers who value the newspaper's content and editorial focus.
Sponsorships offer businesses an opportunity to align their brand with topics or themes that resonate with Assamese readers, fostering positive brand associations and enhancing brand perception. This strategic approach not only increases brand awareness but also positions businesses as supportive contributors to community interests and initiatives highlighted by Ajir Asom, thereby reinforcing their commitment to the local market and audience.
Public Notices
Public notices in Ajir Asom serve as official announcements or legal notifications placed in designated sections of the newspaper, reaching a targeted audience within Assam. These notices are typically used for announcements related to government notifications, public tenders, legal matters, or community updates that require formal communication to the Assamese audience.
By publishing public notices in Ajir Asom, businesses, government agencies, or individuals can ensure that their messages reach the relevant stakeholders and interested parties within the region. This format provides a reliable and accessible platform for disseminating important information, ensuring compliance with regulatory requirements, and maintaining transparency in communication within the local community. Public notices in Ajir Asom thus play a crucial role in facilitating informed decision-making and fostering public awareness among readers in Assam regarding significant developments or announcements affecting their interests.

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Factors Affecting the Cost of Advertising in Ajir Asom Newspaper
Several factors influence the cost of advertising in Ajir Asom, catering to businesses seeking effective marketing strategies within the dynamic landscape of Assam.
Understanding these factors—from ad size and placement to frequency, color options, and available discounts—is crucial for businesses to optimize their advertising budgets and achieve maximum impact in reaching the Assamese audience.
Ad Size
The size of an advertisement in Ajir Asom significantly impacts its cost, with larger display ads typically commanding higher rates compared to smaller classified ads. Larger ads provide businesses with more space to convey detailed messages, showcase products or services, and utilize impactful visuals to capture reader attention effectively.
The cost associated with ad size reflects the newspaper's allocation of prime advertising real estate and the enhanced visibility and prominence that larger ads offer within the publication. While larger display ads may entail a higher investment, they also offer businesses greater creative freedom and visibility, making them suitable for campaigns aimed at maximizing brand awareness and consumer engagement in Assam.
Ad Placement
Ad placement within Ajir Asom plays a pivotal role in determining advertising costs, particularly concerning the visibility and targeting of specific audience segments within Assam. Ads strategically placed on the front page or in sections relevant to the target demographic typically command premium rates due to their prime positioning and increased exposure to readers.
By selecting optimal placement locations aligned with target audience interests or editorial content, businesses can enhance ad effectiveness and maximize engagement among Assamese consumers. The cost variation associated with ad placement reflects the newspaper's circulation patterns, reader demographics, and the strategic value of specific sections or pages in facilitating effective communication and response from the target audience.
Ad Frequency
The frequency with which an advertisement runs in Ajir Asom directly impacts the total advertising cost, influencing the extent of brand exposure and recall among Assamese readers. Advertisers opting for higher frequencies benefit from repeated exposure to the target audience, reinforcing brand messages, promoting product availability, and encouraging consumer action over time.
However, increased ad frequency typically entails higher overall expenditures, reflecting the newspaper's circulation cycles, reader engagement patterns, and the cumulative impact of repeated ad placements on brand visibility and market penetration within Assam. Businesses strategizing ad campaigns in Ajir Asom can optimize frequency to align with marketing objectives, budget considerations, and desired outcomes in maximizing advertising effectiveness and achieving sustained consumer engagement.
Color vs. Black & White
The choice between color and black-and-white advertisements in Ajir Asom introduces cost differentials based on the aesthetic appeal, visual impact, and reader engagement associated with each format. Color ads offer vibrant visuals, enhanced graphic elements, and heightened visibility within the newspaper, thereby attracting greater reader attention and reinforcing brand imagery effectively.
However, the incorporation of color in advertisements typically incurs additional production costs and higher advertising rates compared to black-and-white ads, which prioritize cost efficiency while maintaining essential messaging and content clarity. Advertisers evaluating color vs. black & white options in Ajir Asom can leverage each format's strengths to optimize visual appeal, brand differentiation, and audience engagement within the context of budgetary considerations and campaign objectives in Assam.
Discounts
Ajir Asom may offer various discounts, bulk pricing options, or special offers based on advertising volume, contract commitments, seasonal promotions, or specific advertising packages tailored to meet diverse business needs within Assam. Discounts provide cost-saving opportunities for advertisers seeking to maximize their advertising ROI while capitalizing on the newspaper's expansive reach and audience influence.
By exploring available discounts or negotiating customized advertising solutions with Ajir Asom, businesses can strategically allocate resources, enhance campaign affordability, and achieve optimal advertising impact in reaching and engaging Assamese consumers effectively. The availability and applicability of discounts reflect the newspaper's commitment to fostering long-term partnerships, supporting local businesses, and facilitating accessible advertising opportunities that align with market dynamics and advertiser objectives in Assam.

Best Practices for Advertising in Ajir Asom Newspaper
Implementing best practices in advertising within Ajir Asom requires a strategic approach tailored to resonate effectively with the diverse Assamese audience. From defining target audiences and crafting compelling messages to utilizing visuals, clear calls to action, and tracking campaign results, each practice plays a crucial role in optimizing ad effectiveness and achieving marketing objectives in Assam.
Define Your Target Audience in Assam
Successful advertising campaigns in Ajir Asom begin with a clear understanding of the target audience within Assam. Businesses must identify demographics, interests, and behavioral patterns specific to Assamese readers to tailor ad messages effectively.
Whether targeting urban professionals, rural communities, or niche consumer segments, defining the target audience enables businesses to personalize ad content, language, and creative elements that resonate authentically with Assamese cultural preferences and consumer preferences. By aligning ad messaging with audience interests and needs, businesses can enhance relevance, engagement, and response rates within the local market, driving meaningful connections and fostering consumer loyalty.
Craft a Compelling Headline
A strong headline serves as a vital component of successful ad campaigns in Ajir Asom, capturing reader attention and encouraging further engagement with the ad content. Headlines should be concise, impactful, and relevant to the Assamese audience, compelling readers to delve deeper into the advertisement.
Effective headlines often incorporate key benefits, solutions to consumer challenges, or intriguing questions that pique reader curiosity and prompt immediate interest. By crafting compelling headlines that resonate with Assamese cultural values, current trends, or local interests, businesses can effectively draw attention, establish brand differentiation, and compel readers to take action, thereby maximizing ad impact and driving desired consumer responses.
Use High-Quality Visuals (For Display Ads)
Incorporating high-quality visuals is essential for maximizing the impact of display ads in Ajir Asom, capturing reader attention, and conveying brand messages effectively to the Assamese audience. Visual elements such as clear images, appealing graphics, and vibrant colors enhance ad visibility, evoke emotional responses, and reinforce brand identity among readers.
By selecting visuals that resonate with Assamese cultural aesthetics, preferences, and lifestyles, businesses can strengthen brand recall, communicate product features or benefits visually, and differentiate their offerings within the competitive marketplace. High-quality visuals not only enhance ad attractiveness but also facilitate immediate audience engagement, driving increased reader interest, and promoting brand awareness effectively within the diverse Assamese community.
Clear Call to Action
Including a clear call to action (CTA) in advertisements within Ajir Asom is crucial for guiding reader behavior and prompting desired consumer responses. CTAs should be concise, compelling, and actionable, directing readers to take specific actions such as visiting a website, calling for inquiries, or making a purchase.
By clearly outlining the next steps for readers, businesses can facilitate seamless consumer interactions, encourage immediate responses, and measure the effectiveness of ad campaigns in generating leads or conversions. Effective CTAs tailored to Assamese reader preferences and cultural norms empower businesses to optimize ad impact, drive desired outcomes, and foster ongoing consumer engagement within the local market.
Track Your Results
Monitoring and tracking the results of ad campaigns targeting the Assamese audience in Ajir Asom is essential for evaluating effectiveness, identifying areas for improvement, and optimizing marketing strategies over time. Businesses should utilize analytics tools, tracking mechanisms, or performance metrics to measure key indicators such as ad reach, engagement levels, conversion rates, and return on investment (ROI).
By analyzing campaign data and consumer feedback specific to Assamese readership, businesses can gain valuable insights into ad performance, audience preferences, and market trends, enabling informed decision-making and strategic adjustments to enhance ad effectiveness and achieve long-term marketing success in Assam. Tracking results empowers businesses to refine ad strategies, optimize resource allocation, and maximize ad impact within Ajir Asom, ultimately driving sustained growth and competitive advantage within the local marketplace.

Guide to Creating Effective Advertising in Ajir Asom Newspaper
Creating effective advertising in Ajir Asom demands a strategic approach that captivates the diverse Assamese audience while aligning with cultural sensibilities and market dynamics.
Tailor Your Message to Assamese Cultural Values
Effective advertising in Ajir Asom begins with understanding and integrating Assamese cultural values into your ad message. Tailor your content to reflect local traditions, customs, and language nuances that resonate with the Assamese audience.
By acknowledging cultural sensitivities and preferences, businesses can establish authenticity, foster trust, and build stronger connections with consumers in Assam. Incorporating elements such as local festivals, traditional practices, or regional pride into ad messaging not only enhances relevance but also enhances the brand perception and consumer affinity within the local community.
Highlight Local Relevance and Benefits
Emphasizing local relevance and benefits is crucial for creating effective advertising in Ajir Asom. Clearly articulate how your products or services address specific needs, challenges, or aspirations of Assamese consumers. Highlighting local testimonials, case studies, or success stories can further reinforce credibility and resonate with potential customers.
By demonstrating a deep understanding of local preferences and showcasing how your offerings contribute to community well-being or enhance everyday life in Assam, businesses can effectively differentiate themselves, drive purchase intent, and strengthen brand loyalty among Assamese consumers.
Embrace Visual Storytelling
Visual storytelling is a powerful technique for creating impactful advertising in Ajir Asom, leveraging compelling visuals to convey brand messages and evoke emotional responses among readers. Utilize high-quality images, engaging graphics, or multimedia elements that resonate with Assamese cultural aesthetics and lifestyles.
Visual storytelling not only captures attention but also enhances message retention, facilitating deeper audience engagement and reinforcing brand identity within the competitive marketplace. By crafting visually compelling narratives that resonate with Assamese values, aspirations, or aspirations, businesses can effectively convey brand stories, stimulate consumer interest, and drive meaningful interactions that resonate with Assamese readers.
Ensure Clarity and Conciseness
Maintaining clarity and conciseness is essential for creating effective advertising in Ajir Asom, ensuring that your message is easily understood and memorable. Use clear language, simple sentences, and focused messaging to communicate key benefits or calls to action effectively.
Avoid unnecessary jargon or complex terminology that may confuse or alienate Assamese readers. By prioritizing clarity and conciseness, businesses can deliver compelling ad content that resonates instantly, captures attention, and facilitates immediate audience understanding and engagement within the local marketplace.
Foster Emotional Connections
Building emotional connections is a fundamental strategy for creating effective advertising in Ajir Asom, resonating with Assamese readers on a personal and emotional level. Incorporate storytelling, empathy, or humor that appeals to local sentiments, values, or aspirations. By evoking positive emotions such as joy, pride, or nostalgia, businesses can establish deeper connections, foster brand affinity, and enhance consumer loyalty within the Assamese community.
Emphasizing shared experiences, cultural pride, or community values in ad campaigns encourages reader empathy and engagement, driving meaningful interactions and reinforcing brand relevance and resonance within Assam.
Integrate a Strong Call to Action
Integrating a strong call to action (CTA) is essential for creating effective advertising in Ajir Asom, prompting readers to take specific actions after viewing your ad. Clearly outline desired actions such as visiting a website, contacting for inquiries, or making a purchase. Use compelling language, urgency, or incentives to motivate immediate responses and drive consumer engagement. By facilitating seamless pathways for reader interaction and conversion, businesses can optimize ad effectiveness, track campaign performance, and maximize ROI within the dynamic Assamese marketplace.
Test and Iterate for Optimization
Testing and iterating ad strategies are critical for optimizing advertising effectiveness in Ajir Asom. Conduct A/B testing, analyze performance metrics, and gather consumer feedback to refine ad messaging, visuals, or calls to action.
Continuously evaluate and adjust campaign elements based on insights into Assamese reader preferences, market trends, or competitive dynamics. By embracing a data-driven approach to ad optimization, businesses can enhance ad relevance, increase engagement rates, and achieve sustainable growth objectives within the evolving landscape of Assam's media environment.

Want to do Advertising in Ajir Asom Newspaper for brand promotions?
Why Choose Ginger Media Group for Advertising in Ajir Asom Newspaper?
Choosing Ginger Media Group for advertising in Ajir Asom offers distinct advantages tailored to meet the diverse needs and objectives of businesses aiming to maximize their reach and impact within Assam.
Extensive Expertise in Assamese Market: Ginger Media Group boasts extensive expertise and a deep understanding of the Assamese market, gained through years of dedicated service and engagement within the region.
Our team possesses specialized knowledge of local consumer behaviors, market trends, and cultural nuances essential for crafting targeted and impactful advertising strategies in Ajir Asom. By leveraging our insights and experience, businesses can effectively navigate the complexities of the Assamese market landscape, optimize ad placements, and achieve superior campaign outcomes that resonate with Assamese audiences.
Strategic Media Planning and Placement: At Ginger Media Group, we prioritize strategic media planning and precise ad placement strategies tailored to maximize exposure and engagement in Ajir Asom. We meticulously analyze audience demographics, circulation patterns, and editorial content relevance to strategically position advertisements in prime sections and pages of Ajir Asom.
Our approach ensures that businesses reach their target audience effectively, enhance brand visibility, and drive measurable results within the competitive advertising environment of Assam. By partnering with us, businesses can benefit from strategic ad placements that amplify brand presence and facilitate meaningful consumer connections across diverse Assamese communities.
Creative Excellence and Customized Solutions: Ginger Media Group is committed to delivering creative excellence and customized advertising solutions that resonate with Assamese readers and align with client objectives. Our dedicated team of creative professionals collaborates closely with businesses to conceptualize compelling ad campaigns, develop impactful messaging, and design visually engaging content tailored to captivate and inspire the target audience of Ajir Asom.
Whether crafting innovative print ads, dynamic digital campaigns, or integrated marketing solutions, we strive to exceed client expectations, drive brand differentiation, and achieve tangible business outcomes in the dynamic media landscape of Assam.
Comprehensive Advertising Services: As a full-service advertising agency, Ginger Media Group offers comprehensive advertising services encompassing strategy development, creative production, media planning, and campaign management tailored to Ajir Asom's unique requirements.
From initial consultation to campaign execution and performance analysis, we provide end-to-end support to ensure seamless implementation and optimization of advertising initiatives. Our integrated approach enables businesses to streamline their advertising efforts, maximize resource efficiency, and achieve impactful results across print, digital, and multimedia platforms within Ajir Asom and beyond.
Proven Track Record of Success: Ginger Media Group has established a proven track record of success in driving advertising excellence and delivering measurable results for clients in Ajir Asom. Through innovative strategies, meticulous execution, and a commitment to client satisfaction, we have consistently achieved high ROI, enhanced brand visibility, and fostered long-term client partnerships within the Assamese market.
Our track record reflects our dedication to excellence, innovation, and accountability in delivering advertising solutions that resonate, engage, and inspire action among Assamese audiences. By choosing Ginger Media Group, businesses gain access to a trusted partner committed to achieving advertising success and driving business growth in Ajir Asom's dynamic media landscape.
Ginger Media Group is a 360 degrees marketing agency that specialises in outdoor advertising. With our 7+ years of experience, our team of branding specialists, marketing enthusiasts and data-driven advertisers, we have had the pleasure to serve some of the most well-known brands such as VIBGYOR, OYO, Zomato, Uber Moto, Uber Eats, Chumbak & a lot more.